Double Coin's brand influence has been further enhanced, and it is the No. 1 Chinese brand in the North American truck tire replacement market
Recently, the US tire market share data for 2024 was released. Double Coin will continue to dominate the North American passenger tire replacement market in 2024. Double Coin Tire ranks first among Chinese brands and seventh among global brands in the North American truck tire replacement market, with a market share of 5.5%.
Quality Double Coin, North American brand influence continues to increase
As a "century-old brand" of Chinese tires and the first Chinese tire brand to enter the US market, the implementation of a localized operation strategy is the core key to enhancing global brand strength. Double Coin Group has been deeply involved in the US market for more than 30 years. While adhering to technological leadership and stable quality, it is committed to providing customized products and solutions for different market segments to better meet the different needs of the North American market.
Many local US dealers have cooperated with Double Coin for more than 20 years, and many US fleet users and freight drivers have praised Double Coin tires.
"I have been operating the Double Coin brand for more than 20 years. Double Coin's product performance has always been in the leading position in this market. Whether it is mileage or safety performance, it is the most trusted Chinese brand by North American freight drivers."
As a representative of Chinese tire brands, Double Coin Tire also relies on excellent product performance and brand value to continue to consolidate the leading position of Chinese tire brands in the North American market.
In order to further enhance the user's driving experience and meet the global market's demand for "greener and more environmentally friendly", in 2024, Double Coin released the application of the new "TECO 2.0" technology brand and 5A technology, bringing a new round of renewal and upgrades to commercial vehicle tire green and low-carbon products.
Break through the boundaries of channel operations and efficiently control overseas market demand
In 2024, Double Coin Tire will use the new media operation model to quickly achieve an increase in popularity and deepen market cooperation by building brand channels with dealers. Double Coin Group's dealer portal provides a 24-hour uninterrupted operation mode to help American dealers manage and serve tire businesses more efficiently and meet customers' various needs in an all-round way.
In fact, in recent years, Double Coin has insisted on promoting the "Winning Overseas" strategy, not only in the North American market, but also in other non-US markets, the Double Coin brand's market share has also increased significantly.
In 2024, when the sales of all-steel truck and bus tires are saturated and the market is becoming more difficult, Double Coin's overseas market sales will increase by nearly 40%, and the sales in the Middle East, Central Asia, and Southeast Asia along the "Belt and Road" countries will increase significantly.
Double Coin Group is committed to high-quality development, using high-quality products and services to empower overseas marketing networks, deepen core customers and core markets, and cooperate deeply to jointly implement the internationalization strategy of Chinese tire brands.
In the future, Double Coin will continue to focus on the vision of "committed to becoming China's most professional tire manufacturer and service provider", adhere to "products are king", "win overseas", and "integrated operations, differentiated marketing, and professional services", continue to reform, rapidly improve the core competitiveness of the enterprise, increase investment in overseas resources, strengthen cooperation with world-renowned automobile manufacturers, and promote high-end new products to enter more countries and regions. Relying on long-term accumulation in overseas markets, we are ready to go, based on a century of craftsmanship, and continue to innovate and explore!