Apollo Tyres launches Manchester Utd co-branded tyre in India
NEW DELHI: Apollo Tyres today launched its high performance dual brand-Apollo and United Tyres-for the Indian market.
India is the third country after UK and Thailand to launch such co-branded tires.
“It is a high performance product. It usually fits Toyota Corolla and Honda Civic vehicles. It is a very popular size in the world,” Satish Sharma, president (Asia Pacific, Middle East and Africa), Apollo Tyres, told reporters.
Speaking about the partnership with Manchester United, Sharma said, “This partnership will help build the brand of the tire manufacturer.”
Indian tire maker 2013 Signed a three-year partnership with Manchester United.
Apollo Tyres also partnered with Manchester United Football Club and Youth Football International Partnership (YFI) to launch a scholarship program for the development of young soccer talent in the country.
As part of the Apollo Tires Scholarship Program from 192 years, six participants will be selected to receive a one-year scholarship from Apololoo Tires YFI for their education.
One of the selected participants will also have the opportunity to attend a one-week residential training camp at the Manchester United Football Academy in England.
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