Regarding its strategy to expand its share of the global business, the company announced, “We are launching eco-friendly products for passenger cars and buses (electric vehicles) equipped with ultra-low rolling resistance tires in both domestic and international markets.”

As of 2021, based on the company’s consolidated sales for the second quarter ended September 30, 202111, JK Tire Industries Ltd. is launching its “Eco Series” in both domestic and international markets to increase its global business share. As part of its growth strategy, the company is expanding its geographical coverage to Europe, Australia and South Africa through its wide range of products.

“The management is committed to implementing strategies to further expand market share and increase market share,” the company said in its presentation

As part of the event, JK Tires announced that it will focus on increasing sales of all its products in the substitutes and export segments and strengthening its market position in all segments.

In addition, the company has expanded its distribution channels through stores across India to secure market share. In the first half of this year, the company added more than 550 new distributors across the country.

Currently, the company has more than 60,000 dealers and 500 870 dealers Home fleet operators and 3 Oil marketing companies have partnered with its distribution network in India comprising 140 sales, service and inventory points.

JK Tire said that to capitalize on the growth of the online market, it has partnered with Amazon Online and ITC e-Choupal to offer rural connectivity and doorstep delivery and installation services through automotive portals Carrr Dekho and TyrePlex.

On its strategy to expand its share of global business, the company announced, “We will be launching eco-friendly passenger cars and buses (electric vehicles) equipped with ultra-low rolling resistance tires in both domestic and international markets.”

The company also said it is “expanding its geographic footprint in Europe, Australia and South Africa through a diversified product portfolio.”

The company currently has 76 companies in the Middle East and Southeast Asia 61 distributors in Africa 60 distributors in North America and Latin America Home distributors.

The company entered Mexico in 2008 with the acquisition of Tornel and has a distribution network of 97 dealers, 144 third-party distributors/dealers and 34 export dealers.

The company also said that its premium product portfolio has become one of its strategic priorities and that it will introduce “advanced, environmentally friendly tires” to meet market demand.