NOVA Chemicals debuts 100% PE-PCR resins
Antonia 
27 
NOVA Chemicals has introduced the first three grades of 100% polyethylene resin for consumption that are ideally suited for a variety of flexible film applications.
The first three grades are: natural linear low/low density polyethylene PCR (rLLDPE/LDPE) collected from distribution centers is suitable for shrink and stretch packaging and e-commerce finishing. Natural RLDPE/LDPE is well suited for use as recycled agricultural film. rLDPE is used for agricultural film, rigid shipping bags, contrasting shrink bags, and e-commerce applications PCR It is recycled from closed-loop agricultural and irrigation film and can be used for agricultural film and rigid shipping bags. We categorize shrink bags, garbage bags, mats and e-commerce applications.
The company's new products are backed by industry-leading technical support and are designed to help filmmakers, converters and brand owners convert more product into packaging without sacrificing PCR in performance," said Greg DeKunder, vice president of polyethylene marketing at NOVA Chemicals. "Our goal is for NOVA Chemicals to be a one-stop resource for companies with the products and technical resources they need to achieve their sustainability goals, DeKunder added.
Many of the world's leading consumer brands are committed to increasing the average PCR content of packaging plastics to 25% per year by 2025. The launch of these products by Rajkovic, Circular Economy Marketing Manager at NOVA Chemicals Ananana, will help the brand achieve its goal.
Rajkovic added, "We will continue to expand our PCRR business and collaborate across the value chain to help the industry fulfill its commitment to sustainability and promote a circular economy for plastics."
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