Youthful pickup truck-Wuling Journey_vehicles, vehicles

Youthful pickup truck-Wuling Journey

August 21, 2024

On March 18, 2021, Wuling, the first youth pickup truck under the Wuling brand, was officially listed as a “new equipment for entrepreneurship” to start a youth journey with strivers, setting off a pick-up truck “youth storm”. The new car launched a total of two models, the enterprising model and the pioneering model, with official guiding prices of 58800 yuan and 62800 yuan respectively.

As a gift of Wuling brand at the beginning of the year, Wuling Journey has attracted much attention since its debut. With its unique product selling point, it has won more than 10000 orders with the potential of broken bamboo.

Plastic products based on demand, innovate and launch “youth pickup truck”

Wuling brand is user demand-oriented, in view of the domestic Internet economy development, the new generation of youth car pain point, innovation to create the first “youth pickup”-Wuling Journey. Adhering to the young life attitude and values of “knowing struggle as well as knowing life”, Wuling Journey has the advantages of individual appearance and color matching, practical functions, fully reliable products, people-friendly prices and low-cost products. It has become entrepreneurial equipment to meet the diversified needs of freshmen in the struggle year.

“Entrepreneurship New equipment, Youth pickup” takes the lead in launching the “new category” of pickup, defines new products according to the new needs of new users in the new environment, opens the “youth” market segment of pickup, and innovates to create a “2-meter flat and 3-sided” hard nuclear container with stronger loading capacity and stronger expandability. Innovation has brought about a new concept of life, and now it is a perfect combination of “pragmatism and hedonism” to enjoy life after work.

Efficient and practical, open up various possibilities of starting a business

In order to cover more industry scenarios and meet the needs of more users, flexible and expandable cartons are essential. Wuling journey equipped with “2 meters flat 3 sides open” hard core box with high-strength steel skeleton, box size of 2000mm*1520mm*365mm, the bottom is flat and off-ground height 790mm, loading and unloading goods easier and less effort. The side plate of the layer is strong and beautiful, and the strength of the plate is increased by 20% by adding 4 beams inside, providing effective and full protection for large space. The case is covered with molecular coated cargo armor, which has the characteristics of anti-corrosion and anti-impact, which greatly improves the service life of the goods.

The modular detachable gantry structure adopts all-aluminum alloy 6063 material, which is 60% lighter than the same volume of steel, and has the advantages of anticorrosion and durability, light and easy to load and unload, easily realize the carton “open on 3 sides”, and bring users more and more flexible ways of using the car.

At the same time, Wuling Expedition also has the advantage of low car cost. The whole vehicle adopts front and rear drive layout, equipped with 1.5L+5MT gold power combination, which meets the sixth national emission standard, ensures that the daily use of the car is full of power, while taking into account the economy and fuel saving, the fuel consumption of 100 kilometers is only 7L, and only 4 hair per kilometer, to create cost-effective entrepreneurial equipment.

Comfortable personality brings a comfortable life by car

As a youthful pick-up truck that takes into account both work and life, Wuling works both inside and outside, showing youthful vitality. The size of the car body is 5105*1640*1810mm, and the whole vehicle adopts a new semi-load-bearing body structure to maximize passenger space. The layout of 2-to-3 seats makes it easy for many people to travel.

The appearance of the new car adopts the design concept of “mechanical aesthetics”. Four kinds of body colors match many colors to meet the personalized aesthetics of young people. In terms of comfort, Wuling Journey to car-class NVH standards to create a quiet space. The car is equipped with an 8-inch entertainment interconnected screen, which can be controlled by touch screen or voice to achieve online navigation, songs and other functions to meet the needs of leisure and entertainment.

The riding area is designed with cage-type high-strength steel, equipped with reversing image, tire pressure monitoring function, standard airbag and ABS+EBD system to create a safety cockpit in all directions. At the same time, thanks to the Wuling brand 2800 stores covering the whole country, reliable and guaranteed service, attentively guarding every part of the journey of entrepreneurs.

To create high-quality products for the general public has always been the direction of Wuling brand efforts. This “youth pickup”, which takes five years of market research and R & D design, meets the new industries, new scenes and new needs of struggling young people, and provides a comprehensive solution for young entrepreneurs who struggle upward and explore more than ever. The journey is long, but hard. In the historical intersection period of the goal of “two hundred years”, Lingzheng, as a gift at the beginning of Lingpin, dedicated to every striver on the journey of life, went on the journey together.