MRF takes India to luxury tyre market
Chennai: Tyre giant MRF Limited recently launched Perfinzaz a range of luxury and high quality tires making it the first in India to get approval from the world’s leading luxury car manufacturer. Perfinza will hire cricket star AB de Villiers as its global brand ambassador. Speaking at the press conference, Koshy K Varghese, Vice President, Marketing, MRF said, “Our R&D engineers have designed the tires keeping one word in mind-Perfection.
MRF Perfinza tires are characterized by the following features: a perfect driving experience every time. ab for exchange. MRF has announced that it can enter the luxury car market through continued investment in research and development and nine manufacturing plants.
With this new line of Perfinzaz tires, MRF will now offer an expanded range of products for the luxury and premium car market. The tires will be launched first in India and then in other markets around the world. Perfinza was developed by MRF RD and extensively...