Apollo Tyres to set-up eco-friendly football pitches
LONDON: Headquartered in Gurgaon, Apollo Tyres has partnered with Manchester United, one of Europe’s most popular soccer clubs, to build environmentally friendly soccer stadiums around the world, including India, and encourage new talent through engagement with local communities.
The promo titled “Promo Title” Go the Distance was produced at Gren Fields in the Netherlands.
According to London newspaper Asian Lite, the stadium will be constructed using 100% recycled rubber.
The first Apollo United ‘Go the Distance’ Community Stadium opens next to the North Stand at Old Trafford in Manchester.
More stadiums will soon be opened around the world, including in cricket-mad India.
Jonathan Rigby, Chief Marketing Officer, Apollo Tyres Limited “This demonstration has been specifically designed to address three key challenges including control, agility and accuracy.” “This is a key performance aspect of Apollo Tire’s products,” he said Marco said. Parachiani.
He added: “Everyone at Apollo Tires is very proud of this. It is perfect that we are launching our first cutting edge event outside the Dream Theater.” .
“Sustainability was a key factor in our concept. We found an innovative way to use recycled rubber while making a long-term investment to benefit the local community.
As a sponsor of Manchester United, we want to support the local community and we were the first to do so” “The construction of the Go the Distance Stadium demonstrates our commitment.
The company used around 10 tons of recycled rubber from the Old Trafford Community Stadium. This equates to 2,200 tons. individual tires.
Yograj Varma, Apollo’s head of corporate communications, also attended the inauguration.
Apollo Tyres is currently implementing a strong growth strategy in Europe and internationally, including the expansion of production and the acquisition of Dutch performance tire brand Vredestein sponsorship of Manchester United.
Agreement with the club to promote the brand in 69 countries worldwide.
The pApollo European alternative market grew 17% in the last 12 months, compared to the market average of 5%.
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